According to the latest report by IMARC Group, titled “Frozen Pizza Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027,” the global frozen pizza market share reached a value of US$ 15.5 Billion in 2021. Frozen pizza refers to half-baked pizza prepared from yeast flatbread dough. They are topped with numerous varieties of cheese, sauces, and other toppings preserved for later consumption. These pizzas are flash-frozen, i.e., stored at very low temperatures to retain their nutritional value and flavors. Apart from this, frozen pizza offers longer shelf life, cost-effectiveness, and minimal food wastage.
We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
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Global Frozen Pizza Market Trends:
The escalating demand for convenience food products, including frozen pizzas, is one of the primary factors driving the market growth across the globe. In line with this, the growing workforce has resulted in busy work schedules and hectic lifestyles of the consumers, which are further propelling the demand for ready-to-eat food products. Moreover, the introduction of various frozen pizza variants, including gluten- and dairy-free content, organic and vegan ingredients, innovative toppings, etc., is also augmenting the market growth. Besides this, the escalating demand for these products, particularly among the health-conscious population, is catalyzing the growth of the market. Furthermore, the introduction of Quick Serving Restaurants (QSRs), cafes, food trucks, etc., is also acting as another growth-inducing factor. Additionally, several technological advancements in the production, storage, and supply of frozen pizzas, are expected to propel the market growth over the forecasted period. Looking forward, IMARC Group expects the market to reach US$ 22.6 Billion by 2027, exhibiting at a CAGR of 6.38% during 2022-2027.
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Competitive Landscape with Key players:
The report has also analysed the competitive landscape of the market with some of the key players being.
- Amy’s Kitchen Inc.
- Atkins Nutritionals Holdings Inc.
- Conagra Brands Inc.
- Daiya Foods Inc.
- Oetker GmbH
- Freiberger Lebensmittel GmbH & Co.
- General Mills Inc.
- McCain Foods Limited
- Nestlé S.A.
- Newman’s Own Inc.
- The Kraft Heinz Company
Frozen Pizza Market Segmentation:
Our report has categorized the market based on region, crust type, size, product type, topping and distribution.
Market Breakup by Crust Type:
- Thin Crust
- Thick Crust
- Stuffed Crust
- Others
Market Breakup by Size:
- Small
- Medium
- Large
Market Breakup by Product Type:
- Regular Frozen Pizza
- Premium Frozen Pizza
- Gourmet Frozen Pizza
Market Breakup by Topping:
- Cheese
- Meat
- Fruits and Vegetables
- Others
Market Breakup by Distribution:
- Food Chain Services
- Modern Trade
- Departmental Stores
- Online Stores
- Others
Market Breakup by Region:
- North America (United States, Canada)
- Europe (Germany, France, United Kingdom, Italy, Spain, Others)
- Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)
Key highlights of the report:
- Market Performance
- Market Outlook
- Porter’s Five Forces Analysis
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain
- Comprehensive Mapping of the Competitive Landscape
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