Are you thinking of setting up an ecommerce business but confused about which ecommerce platform to choose? Well, setting up an ecommerce business is not easy. It requires a lot of planning and proper strategy. Afterall when doing a business, you have to make sure that it is reaching your potential customers. There are so many ecommerce platforms out there. But only the best ones give you the desired results. Magento ecommerce platform is one of them.
Magento is an ecommerce platform that is used by many online business owners worldwide. It is an open- source ecommerce platform. It provides online business owners with a wide range of facilities like customisation, flexibility, expandability and so on. It is one of the best ecommerce platforms available today. Magento web design is the best for those online business owners who deal with a large amount of potential customers and a large amount of sales.
As an online business owner, you can also take the help of web development companies that provide you with bespoke web design solutions, ecommerce solutions and SEO services. KOL Limited is a web development company that provides you with a wide variety of digital marketing services.
Let us now look at some of the reasons to use Magento for ecommerce business.
1. Magento is an open-source platform
As mentioned already, it is an open-source platform. This gives you the benefit of having complete authority on your website. It gives you the opportunity to customise your website according to your need and choice. This shows how flexible it is! It gives you full freedom.
2. Magento provides you with advanced SEO features
Being an ecommerce business owner, you must be well aware of the fact that ranking and traffic play a major role in online business. Your website needs to have a good ranking in search engines, it should have proper keywords and high quality content to increase the traffic of the potential customers. If this is done properly, your website will be at the top of the first page of the search engine.
So for this Magento comes with the advanced SEO features. This helps websites to get good rank in the search engines. It provides features such as URL optimization, sitemap development, keywords optimization and so on. To get all these digital marketing services, you can also take the help of a good web development company.
3. Magento is mobile friendly
We are living in an era, where every device is becoming smart and user friendly. In this era, a smart phone is everything that a person wants. It is not only for calling and texting, we use it for multiple good reasons. We use a smartphone for shopping, for getting information, for studying and learning new skills, for conducting meetings and so on. These days people are using mobile phones mostly for online shoppings.
So in such a case, Magento helps business owners in providing their customers with mobile friendly ecommerce websites. It makes the web application or website run on different browsers easily.
4. Magento provides high security to your website
Magento is highly secured for your website. It is acquainted with PA-DSS. It provides you with standard securities that have been accepted worldwide. Apart from that it also provides your website with 14 most important protection criteria. It benefits both the large businesses and the small businesses. It makes sure that the transactions are made safely all across the world. This is a relief for both the sellers and the buyers.
5. Magento provides you with the options of hosting
Unlike other ecommerce platforms, Magento ecommerce platform provides you with hosting options. It does not force you to stay with the hosting that comes with it. You can choose a hosting company for your website depending upon your needs and requirements. Hence it provides the business owners a lot of freedom. You are the owner of your own files, if you are choosing Magento for your ecommerce business.
Summing Up
These are some of the reasons why Magento ecommerce platform is widely used by business owners worldwide. It comes with a lot of facilities and these are some of the facilities mentioned above. An online business owner who is new to the world of online shopping can take the help of a good website development company to get quality digital marketing services.
