Corporate Event Market Share, Industry Growth, Business Strategy, Trends and Regional Outlook 2029

The Corporate Event Market was valued at US$ 5.98 Bn in 2022 and is expected to reach US$ 18.29 Bn by 2029, at a CAGR of 17.3% during the forecast period.

Corporate Event Market Overview

MMR’s recent Corporate Event Market research report offers an in-depth analysis of the Corporate Event Market including key drivers, challenges, opportunities, competitive landscape, market attractiveness analysis, top players, market size, share, new product launches, technological innovations, and growth contributors. 

Corporate Event Market Report Scope and Research Methodology

The Corporate Event Market report provides comprehensive information on market applications and key strategies, encompassing various driving and restraining factors. It analyses market trends, volume, cost, share, supply and demand, and product performance. Utilizing qualitative and quantitative data gathered from primary research resources like free and paid databases, surveys, and Google forms, the report employs tools like SWOT and PESTLE analysis to gain a deeper understanding of the Corporate Event Market.

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Residential Security Market Dynamics: 

Strong economic growth and liberal decisions – Strong economic growth is one of the main factors propelling the expansion of the corporate event sector. Additionally, the world is now better positioned to accommodate more corporate events because to the business travel industry’s recent tremendous growth. Government initiatives to entice private investment and foreign direct investment (FDI) are fueling the growth of the corporate event sector. Additionally, initiatives to improve the corporate event market have increased the frequency of international business travel, supporting the expansion of the corporate event sector.

Corporate Event Market Regional Insights

The Asia Pacific region held the largest market share in 2022. India is expected to have a major share of the market in the region. The North American region is expected to witness significant growth through the forecast period. 

Corporate Event Market Segmentation

The Corporate Event Market is divided into Offline and Online segments based on platform. Corporate events are possible on both offline and online platforms. Due to Covid-19, workplaces were shuttered and most meetings took place online. In 2022, when lockdowns were loosened around the world, offline corporate events began to recur, although not on a large scale. Online still holds a 54% market share in the corporate event industry. Due to the cost and money savings, employers and employees continue to prefer working online, so it is anticipated that online platforms will expand more quickly and capture a larger market share. In 2022, offline will hold a 46% market share as a more established method of doing things.

The corporate event market is divided into different types, including conferences and seminars, exhibitions, incentive programmes, business meetings, and others. 53.2% of the corporate event market in 2022 will be dominated by conferences and seminars. This is a result of an increase in meetings, primarily for training and motivational purposes, across a number of industries, including information technology, banking and finance, food and beverage, real estate and infrastructure, and automotive. Exhibitions are crucial corporate events for the launch of any product, and exhibitions of new projects will account for 15% of the market in 2022, followed by incentive programmes, which have a market share of 13% and are also common in corporations because they help boost employees’ morale and productivity.

by Type

Conference/ Seminars
Exhibitions
Incentive Programs
Company Meetings
Others

by Platform

Offline
Online

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Corporate Event Market Key Players

1. 360 destination group
2. Access destination services
3. BCD travel services B.V.
4. Bi worldwide
5. Cwt
6. Cievents
7. Creative group, inc.
8. ITA group
9. Maritz holdings inc.
10. Reed exhibitions ltd.
11. Google
12. Microsoft Teams
13. Zoom
14. Cisco Webex

Key questions answered in Corporate Event Market are:

• What is Corporate Event Market?
• What are the recent industry trends that can be implemented to generate additional revenue streams for Corporate Event Market? 
• Which factors are the lucrative opportunities for the Corporate Event Market growth?
• How is the intervention from regulatory authority is shaping the Corporate Event Market?
• What growth strategies are the players considering to increase their presence in Corporate Event Market?

Key Offerings:

• Past Market Size and Competitive Landscape (2018 to 2022)
• Past Pricing and price curve by region (2018 to 2022)
• Market Size, Share, Size & Forecast by different segment | 2023−2029
• Market Dynamics – Growth Drivers, Restraints, Opportunities, and Key Trends by Region
• Market Segmentation – A detailed analysis by segment with their sub-segments and Region 
• Competitive Landscape – Profiles of selected key players by region from a strategic perspective 
  • Competitive landscape – Market Leaders, Market Followers, Regional player
  • Competitive benchmarking of key players by region
• PESTLE Analysis 
• PORTER’s analysis 
• Value chain and supply chain analysis 
• Legal Aspects of business by region
• Lucrative business opportunities with SWOT analysis 
• Recommendations 

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