Brand Promotion through Customized Rigid Boxes – A Complete Guide

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Customized Rigid Boxes

Business no matter small or big, requires you to invest quality time, money, and of course ideas. No matter how much enthusiastic and charismatic personality do you have, your business cannot touch the peak overnight.

Investment is the main factor determining a business’s success. So make up your mind to start investing in your business. Invest large capital to attract people to your newly emerging business. If you don’t have millions, no worries, you can still win the game. Start investing in great ideas. Sometimes, where money fails, great ideas can support your business. If you also lack innovative ideas, start reading great people’s thoughts to enlighten your mind.

In light of the billions of challenges that 2023 businesses are facing these days, we will tell you a simple and economical trick to promote your organization. Yes, today in this post you will find some amazing brand promotion ideas such as how to design custom rigid boxes. Irrespective of the nature of the product you are selling, this article will do wonders for all of you. Let’s start the discussion without taking too much time.

Rigid Boxes:

For understanding the custom rigid boxes and their role in brand promotion, you first need to know what rigid boxes are. For common understanding, rigid boxes simply refer to the packaging material or set-up boxes. The term rigid with these boxes represents the durable material and construction of these boxes, so you can easily trust them. The design of rigid boxes offers a premium feel, making it a popular packaging for high-quality and luxurious products.

For example, have you ever unboxed your favorite mobile phone? We know the excitement of getting your dream phone not allows you to focus on the kind of its packaging. That’s natural- but you can open it now and observe what kind of box you got when you purchase a phone. Most probably, it will be a rigid box. However, other expensive things such as watches, gold jewelry, and high-quality studs are often packed in custom rigid boxes. Such packaging boxes are designed to sell luxury items often called luxury rigid boxes that we always store in locked drawers.

Rigid Boxes Vs Custom Rigid Boxes:

The plane box that does not contain any printed logo and the name of the seller, are called non-custom rigid boxes. They may or may not have any specific information about your brand. Contrary to this, the custom rigid boxes have everything showing your brand identity, from custom theme to brand name. In this way, they are specifically tailored to meet the needs and preferences of every individual brand and product. Everything can be packed in both of these types of packaging- but the latter one is usually used for selling the items for giving people a luxurious feel.

Custom Rigid Boxes and Branding:

This point is a game changer for businesses, independent of its type. For instance, a newly introduced perfume brand raise a slogan that their product is no less than the Australian best-selling perfume. How they can prove it? Do you think the third-class packaging will be able to grab the customer’s attention? Of course not. If you are not fulfilling the packaging requirements and meeting the quality of the product as offering the best-selling brand, you can never compete with them.

Branding on custom rigid boxes is a crucial aspect as far as marketing is concerned. In this way, the whole box can act as a marketing tool, as far as someone holds your product, its packaging will never let it forget its origin- your brand. For attaining proficiency in getting packaging or printed rigid boxes; you must follow the following tips:

  1. Logo placement: Logo placement is the most technical aspect of designing custom rigid boxes for the purpose of creating brand awareness. The logo can be printed inside the lid, at the outer center of the lid, at the opening of the lid, or in another place of your choice.
  2. Visual element: Visual appeal is simply the colors, contrast, and overall look of the rigid boxes. Try to search and create a design of your own choice rather than copying others’ work. It will reflect that you enter the market with an entirely new approach.
  3. Focus on Grace: Uniqueness never refers to compromising grace. Grace is simply the decent look and creative design that people will love to grab.
  4. Consistency: Customization is the art of creating designs that go well with what’s inside the box. For different products you can get different custom boxes, but by maintaining a constant brand image is foremost important.
  5. Social media integration: Print your social media links and user ID, so people can share their unique unboxing experiences. The fact that people like to learn from fellow’s experiences can help you invite new customers to your brand.
  6. Luxurious Finishing: Pay special emphasis on the finishing of your product packaging. Improper adhesion of corners, leaving gaps in lamination at the joint points and flaws in paint are major setbacks, hindering your progressive approach.
  7. Environmental concerns: Listed here at the end, but at the top of the list are environmental concerns about your packaging. Keep it on priority and just go green.

Custom Rigid Boxes and Rigid Boxes Wholesale:

The reason why most people are afraid of choosing rigid boxes is they are a bit expensive due to high finishing and premium quality sustainable material. If you are also among these, buying such boxes in bulk from the country’s largest packaging brand ‘My Box Packaging’ at a wholesale rate is a possible solution to this problem as well.

Final Thoughts:

In conclusion, custom rigid boxes are providing an excellent opportunity for organizations to promote their brand. By customizing their product boxes in a simple, elegant, and decent way, brands can convey their message, value, and identity to customers. Additionally, the high-quality printing and finishing can further improve the overall visual appeal of your product. In case, the affordability concerns are causing hindrance or stopping you from taking this step today, see the official website of the My Box Packaging. You will certainly find something for you.